1. Introduction
Welcome to BTK Corporation ("we", "our", "company"). We are committed to protecting your personal information and privacy. This Privacy Policy explains how we collect, use, store, and protect your information when you access our website and use our services.
By using our website, you agree to the collection and use of information as described in this policy.
2. Information We Collect
2.1. Information You Provide Directly
We collect information that you provide directly to us through:
Contact Forms: When you fill out contact forms, franchise registration, or request information, we collect:
- Your name
- Email address
- Phone number
- Content of your message or request
Newsletter Subscription: If you subscribe to our newsletter or notifications, we collect your email address.
2.2. Automatically Collected Information
When you visit our website, we automatically collect certain information:
Analytics Data (Anonymous)
We use tracking technology to collect information about:
- Device and Browser: Device type (computer, phone, tablet), operating system, web browser, browser version
- Technical Information: IP address (anonymized), internet connection type
- Usage Behavior: Pages you viewed, visit time, time spent on each page, navigation path
- Traffic Sources: Where you came from (search, social media, direct link)
Important: All analytics data is processed in anonymized form and cannot be directly linked to your personal identity. We do not use this data to identify you.
Geolocation
When you use the "Find Nearest Store" feature on our website:
- We will request access to your current location (only when you actively use this feature)
- Location data is only processed in your browser to calculate distances to stores
- We do not permanently store your GPS coordinates on our servers
- Location data is not linked to your personal identity
2.3. Cookies and Local Storage
Our website uses Cookies and Local Storage to:
- Store Language Preferences: Remember your selected language (Vietnamese/English/Japanese) to automatically display the correct language on your next visit
- Remember Selected Store: Save information about the store you're interested in to display relevant menu and information
- Traffic Analysis: Collect statistical data to improve service quality and user experience
- Session Management: Manage your session on the website
3. How We Use Information
3.1. Purpose of Use
We use collected information for the following purposes:
- Provide and Improve Services: To provide information about products, menus, stores, and improve user experience
- Respond to Requests: To answer your questions, information requests, or provide support
- Analysis and Optimization: To analyze how users use the website, identify technical issues, and optimize performance
- Security: To detect and prevent fraudulent, abusive, or illegal activities
- Legal Compliance: To comply with legal obligations and applicable regulations
3.2. Retention Period
- Contact Information: Stored until you request deletion or when no longer needed for the original purpose
- Analytics Data: Stored in aggregated and anonymized form, with no fixed expiration
- Cookies and Local Storage: Have varying durations depending on type (session cookies are deleted when you close the browser, persistent cookies may be stored longer)
4. Information Sharing
4.1. Commitment Not to Sell Data
We commit not to sell, exchange, or transfer your personal information to third parties for commercial purposes.
4.2. Cases Where We Share
Data may only be shared in the following cases:
- Legal Requirements: When required by law enforcement, courts, or authorized government agencies
- Protect Rights: To protect the rights, property, or safety of BTK Corporation, users, or the public
- Service Providers: With trusted service providers (such as hosting, email services) to operate the website, provided they comply with similar privacy commitments
- Your Consent: When you have explicitly agreed to share information
4.3. Aggregated Data
We may share aggregated and anonymized statistical data (containing no personal information) for research, analysis, or reporting purposes.
5. Data Security
5.1. Security Measures
We implement appropriate technical and organizational measures to protect your information:
- SSL/TLS Encryption: All data transmitted between your browser and our servers is encrypted using SSL/TLS protocol
- Restricted Access: Only authorized employees have access to personal information, and they are required to maintain confidentiality
- Security Updates: We regularly update security measures to address new threats
- Backup and Recovery: We have backup and data recovery systems to ensure information integrity
5.2. Security Limitations
However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security for your data. Your use of our website and services is at your own discretion and risk.
6. Your Rights
6.1. Rights You Have
Under data protection laws, you have the following rights:
- Access Right: Request information about personal data we are storing about you
- Correction Right: Request us to modify or update inaccurate information
- Deletion Right: Request us to delete your personal information (in certain circumstances)
- Objection Right: Object to processing your personal data for certain purposes
- Withdraw Consent: Withdraw your consent to data processing (if applicable)
6.2. How to Exercise Rights
To exercise any of the above rights, please contact us via email at: [email protected]
We will respond to your request within a reasonable time (usually within 30 days).
7. Cookies and Tracking Technologies
7.1. Managing Cookies
You can control and manage cookies through your browser settings:
- Chrome: Settings > Privacy and security > Cookies and other site data
- Firefox: Options > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Cookies and site permissions
7.2. Impact of Disabling Cookies
If you disable cookies, some website features may not work properly:
- Website language may not be remembered
- Store preferences may not be saved
- Some interactive features may be limited
8. Children's Privacy
Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we discover that we have inadvertently collected information from a child under 13, we will delete that information immediately.
9. Privacy Policy Changes
9.1. Right to Update
We reserve the right to update this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or for other reasons.
9.2. Change Notification
When significant changes occur, we will:
- Update the "Last Updated" date at the top of this policy
- Post a prominent notice on the website (if changes are significant)
- Send email notification (if you have subscribed to receive information)
9.3. Acceptance of Changes
Your continued use of the website after the policy is updated constitutes acceptance of such changes. If you do not agree, please discontinue use of the website.
10. International Data Transfers
Your information may be stored and processed on servers located in Japan or other countries. By using our website, you consent to the transfer of your information to these countries.
11. Contact
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your information, please contact us:
BTK Corporation
Representative: Mr. BUI THANH DUY
Email: [email protected]
Phone: +81-48-299-6268
Postal Code: 332-0001
Address: 5-5-7 Asahi, Kawaguchi-shi, Saitama, Japan
We are committed to addressing any privacy-related issues promptly and effectively.
Thank you for taking the time to read our Privacy Policy. Protecting your privacy is our top priority.